Media type: Book Title: Relationship marketing in sports Contributor: Bühler, André W. [Author]; Nufer, Gerd [Author] Published: London [u.a]: Routledge, 2013 Extent: X, 198 S.; Ill., graph. Darst Language: English ISBN: 9780750684958 RVK notation: ZX 6920 : Allgemeines; Einführungen; Bibliografien; Jahrbücher QQ 980 : Sportmarketing, Sportsponsoring Keywords: Marketing Absatz Sport Origination: Footnote: 1. publ. 2010 by Butterworth-Heinemann
Departmental Library DrePunct – open access area Shelf-mark: QQ 980 B931 Item ID: 33158550 Status: Loanable