Media type: Book Title: Emotional decisions : tradeoff difficulty and coping in consumer choice Contributor: Luce, Mary Frances [Author]; Bettman, James R. [Author]; Payne, John W. [Author] imprint: Chicago [u.a.]: University of Chicago Press, 2001 Published in: Monographs of the Journal of consumer research ; 2001,1 Extent: 209 S.; graph. Darst Language: English ISBN: 0226534332 RVK notation: QW 300 : Verbrauchsforschung und Verbraucherverhalten Keywords: Verbraucherverhalten > Kaufentscheidung > Gefühl Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QW 300 L935 Item ID: 30631498 Status: Loanable