• Media type: E-Book
  • Title: The Starbucks experience : 5 principles for turning ordinary into extraordinary
  • Contributor: Michelli, Joseph A. [Author]
  • Published: New York: McGraw-Hill, c2007
  • Extent: xiv, 208 p; 22 cm
  • Language: English
  • ISBN: 9780071477840; 0071477845
  • Keywords: Starbucks Coffee Company ; Success in business ; Handbooks, manuals, etc ; Creative ability in business ; Creative thinking ; Technological innovations ; New products ; Electronic books ; local
  • Origination:
  • Footnote: Includes bibliographical references (p. 183-193) and index
  • Description: "The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there - the "partners" - and the special experience they create for each customer. Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this book takes you deep inside one of the most talked-about companies in the world today."--BOOK JACKET.