Media type: E-Article Title: Digital consumer engagement : national cultural differences and cultural tightness Contributor: Thompson, Frauke Mattison [Author]; Brouthers, Keith D. [Author] Published: 2021 Published in: Journal of international marketing ; 29(2021), 4 vom: Dez., Seite 22-44 Language: English DOI: 10.1177/1069031X211005729 Identifier: Keywords: clicking ; cultural tightness/looseness ; cultural values ; digital business ; digital consumer engagement ; online ; platforms ; sharing ; Aufsatz in Zeitschrift Origination: Footnote: Access State: Open Access