Footnote:
In: Contemporary Economics, Vol. 8, No. 2, pp. 191-206, 2014
Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments June 30, 2014 erstellt
Description:
The Mzansi intervention is a major initiative designed to provide banking services to the unbanked South African population. This study investigates the underlying variables that define the choice of a Mzansi account from a consumer perspective. Unlike previous studies, we do not assume that demand for financial services is a given but instead that it is underlain by perceptions and attitudes. Financial attitudes and perceptions are found to exert significant effects on financial choices. In particular, aspirations and forward-looking values are instrumental in facilitating access to finance