Media type: Book Title: Internationales Marketing-Management : Grundlagen, Strategien, Instrumente, Kontrolle und Organisation Contains: 15 Beitr. - Literaturverz. S. [483] - 507 Contributor: Hermanns, Arnold [Editor]; Wißmeier, Urban Kilian [Other] Published: München: Vahlen, 1995 Extent: 516 S.; Ill., graph. Darst; 25 cm Language: German ISBN: 3800618680 RVK notation: QP 680 : Internationales Marketing QP 600 : Allgemeines CW 7500 : Mikroökonomische Seite (Werbung, Konsumverhalten u.ä.) Keywords: Internationales Marketing Internationales Marketing Origination: Footnote: Enth. 15 Beitr. - Literaturverz. S. [483] - 507
Departmental Library DrePunct – open access area Shelf-mark: QP 600 H552 Item ID: 10463312 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 600 H552 Item ID: 10464115 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 600 H552 Item ID: 10496163 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 600 H552 Item ID: 10498646 Status: To be used in the library, interlibrary loan possible