• Media type: E-Book
  • Title: Do Cross-National Distances Still Affect the International Penetration Speed of Digital Innovation? The Role of the Global Network Effect
  • Contributor: Li, Fei [Author]; Chen, Yan [Author]; Liu, Letong [Author]; Zhuang, Mengyu [Author]
  • Published: [S.l.]: SSRN, 2022
  • Extent: 1 Online-Ressource (46 p)
  • Language: English
  • DOI: 10.2139/ssrn.4220683
  • Identifier:
  • Keywords: digital innovations ; internationalisation ; the network effect ; CAGE distance model ; virtual distance
  • Origination:
  • Footnote:
  • Description: This paper provides an improved understanding of the internationalisation speed of innovation in a digital context. It integrates virtual distance into the previous Cultural, Administrative, Geographic, and Economic (CAGE) distance framework. By tracking the penetration in 43 target countries of a unique sample of 102 mobile apps available on Apple's App Store, cultural and economic distances still hinder the penetration speed of digital innovation in a focal country. However, geographic and administrative ones no longer have a significant effect. More importantly, distance does not always act as a barrier, with high virtual spaces promoting international penetration. Therefore, digital innovation developers may overcome challenges presented by cross-national distances by resorting to the global user network effect
  • Access State: Open Access