• Media type: Book
  • Title: Global perspectives in cross-cultural and cross-national consumer research
  • Contributor: Manrai, Lalita A. [Hrsg.]
  • imprint: New York [u.a.]: International Business Press, 1996
  • Extent: 242 S; graph. Darst
  • Language: English
  • ISBN: 1560247371
  • RVK notation: QP 611 : Marktforschung
  • Keywords: Verbraucherforschung > Kulturvergleich
  • Origination:
  • Footnote: Includes bibliographical references and index
    "Has also been published as Journal of international consumer marketing, volume 8, numbers 3/4, 1996"--T.p. verso - Includes bibliographical references and index

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  • Status: Loanable
  • Status: Loanable