Media type: Book Title: Cross-cultural consumption : global markets, local realities Contributor: Howes, David [Editor] Published: London [u.a.]: Routledge, 1996 Issue: 1st publ. Extent: X, 214 S; Ill Language: English ISBN: 0415138884; 0415138892 RVK notation: MS 5560 : Verbraucherverhalten QW 300 : Verbrauchsforschung und Verbraucherverhalten Keywords: Internationalisierung Origination: Footnote: Literaturverz. S. 195 - 208 und Index
Departmental Library DrePunct – open access area Shelf-mark: QW 300 H859 Item ID: 10262249 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QW 300 H859 Item ID: 10262867 Status: Loanable