Media type: Book Title: Consumer behaviour : a European perspective Contributor: Solomon, Michael R. [Author]; Bamossy, Gary J. [Author]; Askegaard, Søren [Author] imprint: New York; Munich [u.a.]: Prentice Hall Europe, c 1999 Extent: XVIII, 589 S; Ill., graph. Darst; 25cm Language: English ISBN: 0137519834 RVK notation: QW 300 : Verbrauchsforschung und Verbraucherverhalten Keywords: Europäische Union > Verbraucherverhalten Verbraucherverhalten Origination: Footnote: Includes index. - Based on: 4th U.S. ed. published as Consumer behavior. Upper Saddle River, N.J. : Prentice Hall, 1998
Departmental Library DrePunct Shelf-mark: QW 300 S689 Item ID: 10258460 Status: Verfügbarkeit bitte in Prof BWL Marketing erfragen.