Media type: Book Title: Markterfolg mit Marken Contains: 10 Beitr. Contributor: Dichtl, Erwin [Hrsg.]; Eggers, Walter [Other] imprint: München: Beck, 1996 Extent: VIII, 227 S.; Ill., graph. Darst Language: German ISBN: 3406394043 RVK notation: QP 624 : Produkt- und Sortimentsgestaltung QP 690 : Fallstudien Keywords: Markenartikel > Produkteinführung Markenpolitik Marke Origination: Footnote: Literaturangaben
Departmental Library DrePunct – open access area Shelf-mark: QP 624 D546 Item ID: 10328546 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 624 D546 Item ID: 10471348 Status: Loanable
Departmental Library DrePunct – stack Shelf-mark: 0496 07478 002 Item ID: 10328771 Status: Loanable, place order > Ordering possible ‒ please log in Delivery expected: 1 - 2 days after order