Media type: Book Title: Relationship Marketing : das Management von Kundenbeziehungen Contributor: Bruhn, Manfred [Author] Published: München: Vahlen, 2001 Published in: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften Extent: XIX, 311 S.; graph. Darst; 23 cm Language: German ISBN: 3800627116 RVK notation: QP 600 : Allgemeines QP 620 : Allgemeines Keywords: Unternehmen > Marketing > Kundenmanagement > Beziehungsmanagement Origination: Footnote: Literaturverz. S. [287] - 305
Departmental Library DrePunct – open access area Shelf-mark: QP 600 B892 R3 Item ID: 30930205 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 600 B892 R3 Item ID: 31618382 Status: Loanable