Media type: Book Title: Produktpolitik : ein kunden- und gesellschaftsorientierter Ansatz Work titles: Produktgestaltung Contributor: Hansen, Ursula [Author]; Hennig-Thurau, Thorsten [Author]; Schrader, Ulf [Author] Published: Stuttgart: Schäffer-Poeschel, 2001 Published in: Sammlung Poeschel ; 73.2001 Issue: 3., vollst. überarb. Aufl. Extent: XI, 274 S.; Ill., graph. Darst Language: German ISBN: 3791092170 RVK notation: QP 624 : Produkt- und Sortimentsgestaltung Keywords: Produktpolitik Lehrbuch Origination: Footnote: Literaturverz. S. 246 - 266
Central Library – textbook collection (tbc) Shelf-mark: QP 624 H249(3) Item ID: 30591239 Status: Loanable
Central Library – textbook collection (tbc) Shelf-mark: QP 624 H249(3) Item ID: 30591240 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 624 H249(3) Item ID: 30670078 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 624 H249(3) Item ID: 30591237 Status: To be used in the library, interlibrary loan possible