Media type: Book Title: New directions in international advertising research Contributor: Taylor, Charles Raymond [Other]; Taylor, Charles R. [Hrsg.] imprint: Amsterdam [u.a.]: JAI, 2002 Published in: Advances in international marketing ; 12 Issue: 1. ed Extent: XI, 280 S Language: English ISBN: 0762309504 RVK notation: QP 680 : Internationales Marketing Keywords: Internationales Marketing > Werbung > Aufsatzsammlung Origination: Footnote: Enth. 14 Beitr
Departmental Library DrePunct – open access area Shelf-mark: QP 680 C383-12 Item ID: 30932272 Status: Loanable