• Media type: Book
  • Title: Market research handbook
  • Contributor: Hamersveld, Mario van [Other]; Bont, Cees de [Other]; Hamersveld, Mario van [Hrsg.]
  • imprint: Chichester [u.a.]: Wiley, c2007
  • Published in: ESOMAR world research publication
  • Issue: 5. ed.
  • Extent: XXVI, 627 S.; graph. Darst
  • Language: English
  • ISBN: 9780470517680
  • RVK notation: QP 611 : Marktforschung
  • Keywords: Marktforschung
  • Origination:
  • Footnote: Includes bibliographical references and index
    Enth. 26 Beitr

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  • Status: Loanable