• Media type: Book
  • Title: Managing media companies : harnessing creative value
  • Contributor: Aris, Annet [Author]; Bughin, Jacques [Author]
  • imprint: Chichester: Wiley, 2009
  • Issue: 2. ed.
  • Extent: XVI, 384 S.; Ill., graph. Darst
  • Language: English
  • ISBN: 047071395X; 9780470713952
  • RVK notation: QR 700 : Allgemeines
    AP 17640 : Organisation, Verwaltung, Betrieb
  • Keywords: Medienwirtschaft
  • Origination:
  • Footnote: Previous ed.: Chichester; Hoboken, N.J.: John Wiley, 2005

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  • Status: Loanable