Media type: Book Title: Destination brands : managing place reputation Contributor: Morgan, Nigel [Editor]; Pritchard, Annette [Other]; Pride, Roger [Other] Published: Amsterdam; Heidelberg [u.a.]: Elsevier, 2011 Oxford [u.a.]: Butterworth-Heinemann, 2011 Issue: 3. ed. Extent: XVII, 370 S; Ill., graph. Darst; 24 cm Language: English ISBN: 0080969305; 9780080969305 RVK notation: QQ 960 : Tourismusmarketing QQ 955 : Einzelne Probleme des Tourismus Keywords: Fremdenverkehrsgebiet > Profilierung > Marketing Fremdenverkehrsgebiet > Image > Marketing Fremdenverkehrsgebiet > Markenpolitik Origination: Footnote: Enth. 25 Beitr Includes bibliographical references and index Previous ed.: 2004. - Includes bibliographical references and index
Departmental Library DrePunct – open access area Shelf-mark: QQ 955 M847(3) Item ID: 32990368 Status: Loanable