Media type: Book Title: Operatives Marketing : zielgerichteter Einsatz des Marketing-Instrumentariums Contributor: Schneider, Willy [Author] Published: München: Oldenbourg, 2013 Extent: XI, 465 S; Ill., graph. Darst; 24 cm Language: German ISBN: 3486733117; 9783486733112 RVK notation: QP 600 : Allgemeines Keywords: Marketingkonzept Origination: Footnote: Literatur- und URL-Verz. S. [437] - 454
Departmental Library DrePunct – open access area Shelf-mark: QP 600 S358 O6 Item ID: 33127056 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 600 S358 O6 Item ID: 33127057 Status: Loanable