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Backhaus, Klaus [Author]; Voeth, Markus [Author]

Industriegütermarketing - [10., überarbeitete Auflage]

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  • Media type: Book
  • Title: Industriegütermarketing : Grundlagen des Business-to-Business-Marketings
  • Contributor: Backhaus, Klaus [Author]; Voeth, Markus [Author]
  • Published: München: Verlag Franz Vahlen, [2014]
  • Published in: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
  • Issue: 10., überarbeitete Auflage
  • Extent: XXII, 719 Seiten; Illustrationen; 25 cm
  • Language: German
  • ISBN: 380064763X; 9783800647637
  • RVK notation: QR 500 : Allgemeines
    QP 600 : Allgemeines
    QP 621 : Absatzmethoden
  • Keywords: Investitionsgütermarketing
    Investitionsgütermarketing
  • Origination:
  • Footnote: Literaturverzeichnis: Seite 637-708

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Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Central Library – textbook collection (tbc)

  • Status: Loanable

Departmental Library DrePunct – open access area

  • Status: Loanable

Departmental Library DrePunct – open access area

  • Status: Loanable

Departmental Library DrePunct – open access area

  • Status: Loanable

Departmental Library DrePunct – open access area

  • Status: To be used in the library, no dispatch by interlibrary loan; delivery of photocopies possible