Canty, Michael Abderrahman
[Author]
;
Sarstedt, Marko
[Contributor];
Sadrieh, Abdolkarim
[Contributor]
Nutritional effects on consumer choice behavior : investigating the influence of caffeine on the attraction effect, compromise effect, and choice deferral
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Media type:
Electronic Thesis;
Doctoral Thesis;
E-Book
Title:
Nutritional effects on consumer choice behavior : investigating the influence of caffeine on the attraction effect, compromise effect, and choice deferral
Contributor:
Canty, Michael Abderrahman
[Author]
imprint:
Share it - Open Access und Forschungsdaten-Repositorium der Hochschulbibliotheken in Sachsen-Anhalt, 2023
Footnote:
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Description:
“Tell me what you eat and I will tell you what you are” (Brillat-Savarin, 1825). It is no surprise that nutrition significantly impacts the human body. Most basically, an unhealthy diet, which is a key risk factor driving worldwide death and disability rates (Forouzanfar et al., 2015), leads to an unhealthy body. Accordingly, various methods have been implemented to assist humans in their nutritional choices, highlighting healthy over unhealthy foods (Lobstein & Davies, 2009). Regardless of the nutritional information provided, consumers oftentimes are unaware of the physiological and psychological impact of their diet or are even willing to accept the health risks involved with the consumption of unhealthy nutrition. This especially holds for psychostimulants, which have globally established themselves within the regular human diet. In the US alone, the psychostimulant nicotine is involved in more than 480,000 deaths annually in form of cigarette smoking, while additionally incurring smoking-related costs in excess of $300 billion per year (Centers for Disease Control and Prevention, 2022). An even more prominent psychostimulant, namely caffeine, has established itself as a relevant dietary aspect within western societies, with the US population’s mean daily consumption at 2.2 mg/kg body weight/day (Mitchell, Knight, Hockenberry, Teplansky, & Hartman, 2014). As caffeine is the most consumed psychostimulant worldwide (Fredholm, Bättig, Holmén, Nehlig, & Zvartau, 1999; Varani et al., 2005), the interest regarding its physiological impact, including toxicity due to habitual use (Reyes & Cornelis, 2018), is increasing for both public and scientific stakeholders. Related problems that have been discussed regarding the risks of caffeine consumption include dangers of energy drink overuse (Rath, 2012; Reissig, Strain, & Griffiths, 2009), interaction of caffeine consumption with alcohol consumption (Ferreira, De Mello, Pompéia, & De Souza-Formigoni, 2006; Sweeney, Meredith, Evatt, & ...