Footnote:
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Description:
This work focuses on two very particular elements: the technical standard and standardization that permeate the three determinants of the great changes in the international scenario in the last decades: the impact of new technologies on the commercial economic environment, the proliferation of preferential agreements between countries and the emergence of China as a major commercial economic power. Seen from this perspective, the global scenario for the brazilian insertion presents changes that mean transition to new paradigm and new challenges.