Media type: E-Article Title: Introduction to the special issue: new trends in digital and social media advertising Contributor: Cho, Chang-Hoan; Park, Jin Seong imprint: Informa UK Limited, 2019 Published in: International Journal of Advertising Language: English DOI: 10.1080/02650487.2019.1644137 ISSN: 0265-0487; 1759-3948 Keywords: Marketing ; Communication Origination: Footnote: