• Media type: E-Article
  • Title: Consequences of Consumer Engagement in Service Marketing: An Empirical Exploration
  • Contributor: Rather, Raouf Ahmad
  • imprint: Informa UK Limited, 2019
  • Published in: Journal of Global Marketing
  • Language: English
  • DOI: 10.1080/08911762.2018.1454995
  • ISSN: 1528-6975; 0891-1762
  • Origination:
  • Footnote: