Media type: E-Article Title: The link between R&D intensity and competitive positioning under different technological environments Contributor: Dugal, Sanjiv S.; Roy, Matthew H. Published: Informa UK Limited, 1994 Published in: Journal of Strategic Marketing, 2 (1994) 4, Seite 293-304 Language: English DOI: 10.1080/09652549400000016 ISSN: 0965-254X; 1466-4488 Keywords: Marketing ; Strategy and Management Origination: Footnote: