Media type: E-Article Title: What to expect after the honeymoon: evolutionary psychology of part-time franchising Contributor: Thaichon, Park; Weaven, Scott; Quach, Sara; Baker, Brent; Frazer, Lorelle imprint: Informa UK Limited, 2020 Published in: Journal of Strategic Marketing Language: English DOI: 10.1080/0965254x.2019.1570315 ISSN: 0965-254X; 1466-4488 Keywords: Marketing ; Strategy and Management Origination: Footnote: