• Media type: E-Article
  • Title: The pink bias: Consumption choices of pink-colored products
  • Contributor: Mileti, Antonio; Piper, Luigi; Rizzo, Cristian; Guido, Gianluigi; Peluso, Alessandro M.; Prete, Maria Irene; Maggio, Salvatore
  • imprint: Informa UK Limited, 2023
  • Published in: Journal of Global Fashion Marketing
  • Language: English
  • DOI: 10.1080/20932685.2022.2152072
  • ISSN: 2093-2685; 2325-4483
  • Keywords: Management of Technology and Innovation ; Marketing ; Strategy and Management ; Cultural Studies
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