Media type: E-Article Title: Social Capital Production in a Virtual P3 Community Contributor: Mathwick, Charla; Wiertz, Caroline; de Ruyter, Ko Published: Oxford University Press (OUP), 2008 Published in: Journal of Consumer Research, 34 (2008) 6, Seite 832-849 Language: English DOI: 10.1086/523291 ISSN: 0093-5301; 1537-5277 Origination: Footnote: