Media type: E-Article Title: First-year donation behavior and risk of supporter lapse : First-year donation behavior and risk of supporter lapse Contributor: Shen, Anyuan Published: Wiley, 2016 Published in: International Journal of Nonprofit and Voluntary Sector Marketing, 21 (2016) 3, Seite 212-224 Language: English DOI: 10.1002/nvsm.1560 ISSN: 1465-4520 Keywords: Marketing ; Strategy and Management ; Economics and Econometrics Origination: Footnote: