• Media type: E-Article
  • Title: A game theoretical study of cooperative advertising in a single-manufacturer-two-retailers supply chain
  • Contributor: Alaei, Saeed; Alaei, Reza; Salimi, Payam
  • imprint: Springer Science and Business Media LLC, 2014
  • Published in: The International Journal of Advanced Manufacturing Technology
  • Language: English
  • DOI: 10.1007/s00170-014-5922-4
  • ISSN: 0268-3768; 1433-3015
  • Keywords: Industrial and Manufacturing Engineering ; Computer Science Applications ; Mechanical Engineering ; Software ; Control and Systems Engineering
  • Origination:
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