Media type: E-Article Title: Corporate TV — Excellence in Emotion Contributor: Beißwenger, Achim; Frank, Gernold P. imprint: Springer Science and Business Media LLC, 2008 Published in: Marketing Review St. Gallen Language: German DOI: 10.1007/s11621-008-0006-1 ISSN: 1865-6544; 1865-7516 Origination: Footnote: