• Media type: E-Article
  • Title: Corporate TV — Excellence in Emotion
  • Contributor: Beißwenger, Achim; Frank, Gernold P.
  • Published: Springer Science and Business Media LLC, 2008
  • Published in: Marketing Review St. Gallen, 25 (2008) 1, Seite 26-31
  • Language: German
  • DOI: 10.1007/s11621-008-0006-1
  • ISSN: 1865-6544; 1865-7516
  • Origination:
  • Footnote: