Media type: E-Article Title: Correction to: Worlds Apart? – The Challenges of Aligning Brand Value for NGO’s Contributor: Hand, Karen; Murphy, Rebecca; MacLachlan, Malcolm; Carr, Stuart Colin imprint: Springer Science and Business Media LLC, 2022 Published in: International Review on Public and Nonprofit Marketing Language: English DOI: 10.1007/s12208-021-00321-3 ISSN: 1865-1992; 1865-1984 Keywords: Marketing ; Economics and Econometrics Origination: Footnote: