Media type: E-Article Title: When less sells more or less: The scarcity principle in wine choice Contributor: van Herpen, Erica; Pieters, Rik; Zeelenberg, Marcel Published: Elsevier BV, 2014 Published in: Food Quality and Preference, 36 (2014), Seite 153-160 Language: English DOI: 10.1016/j.foodqual.2014.04.004 ISSN: 0950-3293 Origination: Footnote: