• Media type: E-Article
  • Title: The role of corporate image in business-to-business export ventures: A resource-based approach
  • Contributor: Spyropoulou, Stavroula; Skarmeas, Dionysis; Katsikeas, Constantine S.
  • imprint: Elsevier BV, 2010
  • Published in: Industrial Marketing Management
  • Language: English
  • DOI: 10.1016/j.indmarman.2010.02.014
  • ISSN: 0019-8501
  • Origination:
  • Footnote: