• Media type: E-Article
  • Title: Multisensory brand search: How the meaning of sounds guides consumers’ visual attention
  • Contributor: Knoeferle, Klemens M.; Knoeferle, Pia; Velasco, Carlos; Spence, Charles
  • Published: American Psychological Association (APA), 2016
  • Published in: Journal of Experimental Psychology: Applied, 22 (2016) 2, Seite 196-210
  • Language: English
  • DOI: 10.1037/xap0000084
  • ISSN: 1076-898X; 1939-2192
  • Origination:
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