Media type: E-Article Title: Attitudinal effects of mere exposure Contributor: Zajonc, Robert B. Published: American Psychological Association (APA), 1968 Published in: Journal of Personality and Social Psychology, 9 (1968) 2, Pt.2, Seite 1-27 Language: English DOI: 10.1037/h0025848 ISSN: 1939-1315; 0022-3514 Origination: Footnote: