• Media type: E-Article
  • Title: Introduction to special issue: Hierarchies of knowledge in marketing theory
  • Contributor: Kravets, Olga; Varman, Rohit
  • Published: SAGE Publications, 2022
  • Published in: Marketing Theory, 22 (2022) 2, Seite 127-133
  • Language: English
  • DOI: 10.1177/14705931221089326
  • ISSN: 1470-5931; 1741-301X
  • Origination:
  • Footnote: