Media type: E-Article Title: The Role of Formal Authority in Buyer Evaluation of Business Research Suppliers: A Scandinavian Case Contributor: Supphellen, Magne; Gr⊘nhaug, Kjell Published: Informa UK Limited, 2003 Published in: Journal of Business-to-Business Marketing, 10 (2003) 2, Seite 53-78 Language: English DOI: 10.1300/j033v10n02_04 ISSN: 1051-712X; 1547-0628 Keywords: Marketing ; Management Information Systems Origination: Footnote: