Media type: E-Article Title: Focus Group Follies? : Qualitative Research and British Labour Party Strategy : Qualitative Research and British Labour Party Strategy Contributor: Wring, Dominic imprint: Informa UK Limited, 2007 Published in: Journal of Political Marketing Language: English DOI: 10.1300/j199v05n04_04 ISSN: 1537-7857; 1537-7865 Keywords: Marketing ; Sociology and Political Science Origination: Footnote: