Media type: E-Article Title: Importance of Online Product Reviews from a Consumer's Perspective Contributor: Lackermair, Georg; Kailer, Daniel; Kanmaz, Kenan Published: Horizon Research Publishing Co., Ltd., 2013 Published in: Advances in Economics and Business, 1 (2013) 1, Seite 1-5 Language: English DOI: 10.13189/aeb.2013.010101 ISSN: 2331-5059; 2331-5075 Origination: Footnote: Access State: Open Access