Media type: E-Article Title: Komunikacyjne funkcje marki w percepcji konsumentów / Communication functions of the brand in the perception of consumers Contributor: Patrzałek, Wanda imprint: Wroclaw University of Economics and Business, 2015 Published in: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu Language: Not determined DOI: 10.15611/pn.2015.414.01 ISSN: 1899-3192; 2392-0041 Keywords: General Earth and Planetary Sciences ; General Environmental Science Origination: Footnote: Access State: Open Access