Media type: E-Article Title: Why Advertising Safety Isn't Safe? Reminder Effect and Consumers' Negative Response to Information about Product Quality Contributor: Ma, Juan; Wang, Zhaoning; Khanna, Tarun imprint: Elsevier BV, 2017 Published in: SSRN Electronic Journal Language: English DOI: 10.2139/ssrn.2906179 ISSN: 1556-5068 Keywords: Pharmacology (medical) Origination: Footnote: