Media type: E-Article Title: Advertising in Mature Markets: Potentially Persuasive or Repurchase Reminder? Contributor: Eagle, Lynne; Rose, Lawrence C.; Kitchen, Philip J. imprint: Elsevier BV, 2003 Published in: SSRN Electronic Journal Language: English DOI: 10.2139/ssrn.553682 ISSN: 1556-5068 Keywords: Pharmacology (medical) Origination: Footnote: