• Media type: E-Article
  • Title: Marketing practices for Small and Medium Enterprises: An exploratory study of manufacturing firms in Zimbabwe
  • Contributor: Mashingaidze, Mugove; Bomani, Mapeto; Derera, Evelyn
  • imprint: Journal of Contemporary Management, 2021
  • Published in: Journal of Contemporary Management
  • Language: English
  • DOI: 10.35683/jcm20103.114
  • ISSN: 1815-7440
  • Origination:
  • Footnote:
  • Access State: Open Access