Description:
The synergistic effects of integration of the culture and tourism sector contribute to cultural tourism being a true catalyst for overall tourism growth and development. The transformation of the authentic cultural and historical heritage of Sremski Karlovci into a tourist attraction is the valorization of the identifi ed cultural and tourist values. The aim of this paper is to valorize the tourism sector and the management sector for cultural goods of the town center of Sremski Karlovci according to the Hilary du Cross Model for the valorization of cultural and tourist values. The results of the analysis of the subindicator, the allocation of M cells (1, 3), confirmed the existence of favorable conditions for further development of cultural tourism, with continued reparation, conservation, restoration and presentation of its cultural-historical heritage. Although thus far there have not been any negative reflections on cultural and historical heritage, the capacity of the space and the natural environment should be subject to a review based on monitoring and the eff ectsof tourism's impact on the preservation of the cultural and natural heritage, as well as on the life of the local community.