• Media type: E-Article
  • Title: Automóveis que Geram Prazer: um estudo sobre a conexão entre atributos e valores pessoais de compradores paulistanos
  • Contributor: Piato, Éderson Luiz; Pimenta, Márcio Lopes; Fowler, Fábio Roberto
  • Published: FECAP Fundacao Escola de Comercio Alvares, 2014
  • Published in: Review of Business Management (2014)
  • Language: Not determined
  • DOI: 10.7819/rbgn.v16i52.1374
  • ISSN: 1806-4892; 1983-0807
  • Keywords: Strategy and Management ; Industrial relations ; Business and International Management
  • Origination:
  • Footnote:
  • Access State: Open Access