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  1. Chakraborty, Debarun [Author]; Kar, Arpan Kumar [Author]; Patre, Smruti [Author]; Gupta, Shivam [Author]

    Enhancing trust in online grocery shopping through generative AI chatbots

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    2024

    Published in: Journal of business research ; 180(2024) vom: Juli, Artikel-ID 114737, Seite 1-18