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Fruchter, Gila E. [Author]; Naseraldin, Hussein [Author]

Coordinating carbon emissions via production quantities : a differential game approach

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2021

Published in: Games ; 12(2021), 1/15 vom: März, Seite 1-16
Fruchter, Gila E. [Author]; Naseraldin, Hussein [Author]

Coordinating carbon emissions via production quantities: A differential game approach

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Basel: MDPI, 2021
Fruchter, Gila E. [Author]; Wiszniewska-Matyszkiel, Agnieszka [Author]

How responsive should a firm be to customers' expectations?

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2024

Published in: European journal of operational research ; 314(2024), 1 vom: 1. Apr., Seite 323-339
Halbheer, Daniel [Author]; Fruchter, Gila E. [Author]; Gerstner, Eitan [Author]; Reutterer, Thomas [Author]

Funding mechanisms for higher education : a marketing perspective

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Jouy-en-Josas: HEC Paris, [2019]

Published in: Ecole des hautes études commerciales: HEC Paris research paper series ; 1329
Fruchter, Gila E. [Author]; Reutterer, Thomas [Author]; Dickert, Stephan [Author]; vacondio, martina [Author]

Dynamic Formation of Customers’ Quality Expectations

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[S.l.]: SSRN, [2021]
Fligler, Ariel [Author]; Fruchter, Gila E. [Author]; Winer, Russell S. [Author]

Optimal Product Line Design : A Genetic Algorithm Approach to Mitigate Cannibalization

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[S.l.]: SSRN, 2006
Gila E. Fruchter

The membership fee increases over time with the network size

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2009

Published in: Innovative Marketing, 5 (2009) 3
Fruchter, Gila E.

A dual control problem and application to marketing

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Elsevier BV, 2001

Published in: European Journal of Operational Research, 130 (2001) 1, Seite 99-110
Fruchter, Gila E.

The Many-Player Advertising Game

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Institute for Operations Research and the Management Sciences (INFORMS), 1999

Published in: Management Science, 45 (1999) 11, Seite 1609-1611
Fruchter, Gila E.

Oligopoly advertising strategies with market expansion

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Wiley, 1999

Published in: Optimal Control Applications and Methods, 20 (1999) 4, Seite 199-211
Fruchter, Gila E.; Naseraldin, Hussein

Coordinating Carbon Emissions via Production Quantities: A Differential Game Approach

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MDPI AG, 2021

Published in: Games, 12 (2021) 1, Seite 15
Orbach, Yair; Fruchter, Gila E.

The Role of Seeding in Multi-Stage vs. Two-Stage Diffusion Models

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Scientific Research Publishing, Inc., 2017

Published in: Modern Economy, 8 (2017) 3, Seite 458-474
Orbach, Yair; Fruchter, Gila E.

Predicting product life cycle patterns

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Springer Science and Business Media LLC, 2014

Published in: Marketing Letters, 25 (2014) 1, Seite 37-52
Zwilling, Moti; Fruchter, Gila E.

Matching Product Attributes To Celebrities Who Reinforce the Brand : An Innovative Algorithmic Selection Model : An Innovative Algorithmic Selection Model

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WARC Limited, 2013

Published in: Journal of Advertising Research, 53 (2013) 4, Seite 391-410
Orbach, Yair; Fruchter, Gila E.

A Utility-Based Diffusion Model Applied to the Digital Camera Case

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Walter de Gruyter GmbH, 2010

Published in: Review of Marketing Science, 8 (2010) 1
Gila E. Fruchter; Ariel Fligler

The Various Brands in the Optimal Product Line vs. the Optimal Single Product

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2007

Published in: Innovative Marketing, 3 (2007) 1
Fruchter, Gila E.; Gerstner, Eitan

Selling with “Satisfaction Guaranteed”

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SAGE Publications, 1999

Published in: Journal of Service Research, 1 (1999) 4, Seite 313-323
Fruchter, Gila E.; Kalish, Shlomo

Closed-Loop Advertising Strategies in a Duopoly

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Institute for Operations Research and the Management Sciences (INFORMS), 1997

Published in: Management Science, 43 (1997) 1, Seite 54-63
Fruchter, Gila E.; Kalish, Shlomo

Dynamic promotional budgeting and media allocation

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Elsevier BV, 1998

Published in: European Journal of Operational Research, 111 (1998) 1, Seite 15-27
Wiszniewska-Matyszkiel, Agnieszka; Fruchter, Gila E.

How to Exploit a Market Niche by Responsivity?

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Elsevier BV, 2024

Published in: IFAC-PapersOnLine, 58 (2024) 5, Seite 40-45

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