• Medientyp: E-Book
  • Titel: Software product management and pricing : key success factors for software organizations
  • Beteiligte: Kittlaus, Hans-Bernd [VerfasserIn]; Clough, Peter N. [VerfasserIn]
  • Erschienen: Berlin; Heidelberg: Springer, 2009
    Online-Ausg., [S.l.]: eblib, 2008
  • Erschienen in: EBL-Schweitzer
  • Sprache: Englisch
  • ISBN: 9783540769866
  • RVK-Notation: QR 770 : Softwareindustrie
  • Schlagwörter: Softwareindustrie > Produktmanagement > Preisbildung
  • Art der Reproduktion: Online-Ausg.
  • Hersteller der Reproduktion: [S.l.]: eblib, 2008
  • Entstehung:
  • Anmerkungen: Description based upon print version of record
  • Beschreibung: Introduction; Software Products: Terms and Characteristics; Software as a Business; The Elements of Software Product Management; The Elements of Software Pricing; Software Product Management and Pricing in the Company Structure; Summary and Outlook

    Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. This book defines the term 'software product' and looks at the business and organizational sides