Anmerkungen:
Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments December 2, 2019 erstellt
Beschreibung:
FI has an undeviating association with the poverty alleviation. Despite its significance and noble intentions, FI has greatly remained an ignored area in the literature of behavioural science. This study depends on a systematic review of the literature on FI. This included 135 research articles published from 2007 to 2017 having direct relevance to India. This survey aims to examine the existence of gaps in literature of FI, particularly in assessing the involved behavioural aspects, and to raise awareness of the concept. This will subsequently create the foundation for behavioural theories and science to creep in. The study depends on content analysis revealing that authorities overlooked an approach towards behaviour change, both at the beneficiaries, and those stretching out benefits to the recipients. Finally, the implications of these results are addressed to policy makers, behavioural scientist and marketers