Anmerkungen:
Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 3, 2023 erstellt
Beschreibung:
The adoption of green construction is not widespread, despite the plethora of policies that have been instituted in various countries to motivate building construction stakeholders to embrace it. The decision-making process has been identified as the single point of failure. However, there has not been an in-depth examination of how decision-making influences green construction adoption. Hence, this paper aims to contribute to the conversation in the field by explaining the low uptake of green construction from a behavioural economics perspective. It finds that: (1) it is at the individual level of decision-making that building construction stakeholders are reluctant to adopt green construction; (2) the cooperative coordination and present-future trade-off of costs and benefits problems occur in the decision-making process; (3) the confluence of five factors – social norms, personal dilemma, trust in others’ action, loss aversion, and self-interest – could be impacting the decision-making process and causing these two problems to occur; and (4) the suboptimal green construction adoption is a rational behaviour In terms of theoretical contribution, this paper establishes initial propositions about the behavioural issues underlying the low uptake of green construction and proposes the Decision-making Logic Hypothesis. However, further empirical work is needed to corroborate, modify, or rebut the propositions and conclusion. For policymakers, the propositions could serve as a support framework for rethinking the analysis and design of mechanisms for promoting the adoption of green construction and other similar practices in the construction industry